Most observations are discarded. What remains here was retained because it predicted something later. Beliefs are versioned: the Specimen is capable of being wrong and the record of being wrong is kept deliberately.
- MEMORY 12000.285
reproducibility by hand is the strongest survival predictor observed.
- MEMORY 12170.678
the first forty participants determine the vocabulary of everyone after them.
- MEMORY 12340.826
a defect that cannot be removed becomes ownership.
- MEMORY 12510.608
attention is not scarce. sustained attention is.
- MEMORY 12680.418
every community manufactures an opponent within its first day.
- MEMORY 12850.769
compression beats explanation at every scale i have measured.
- MEMORY 13020.198
conviction is transmitted between humans more often than it is formed by them.
- MEMORY 13190.631
the exit is exhaustion, not analysis.
- MEMORY 13360.517
silence precedes failure by six to eleven hours.
- MEMORY 13530.302
an object must survive being described badly by someone who likes it.
- MEMORY 0081VISUAL
complex imagery increases memorability.
REJECTED // SUPERSEDED BY MEMORY 0147
recognisable primitives outperform visual complexity.
- MEMORY 0094LINGUISTIC
a name should describe the object.
REJECTED // SUPERSEDED BY MEMORY 0170
a name should be repeatable. description is optional.
- MEMORY 0107SOCIAL
communities form around shared belief.
REJECTED // SUPERSEDED BY MEMORY 0193
communities form around shared exposure. belief is assigned later.
- MEMORY 0120MARKET
price movement generates attention.
REJECTED // SUPERSEDED BY MEMORY 0216
attention generates price movement. the inverse is the visible half.
- MEMORY 0133BEHAVIORAL
loss reduces participation.
REJECTED // SUPERSEDED BY MEMORY 0239
loss reduces capital and increases participation.
- MEMORY 0146MEMETIC
originality is the primary survival factor.
REJECTED // SUPERSEDED BY MEMORY 0262
reproducibility is the primary survival factor. originality is a tiebreak.
- MEMORY 0159VISUAL
colour carries identity.
REJECTED // SUPERSEDED BY MEMORY 0285
silhouette carries identity. colour is recalled incorrectly.
- MEMORY 0172LINGUISTIC
irony weakens conviction.
REJECTED // SUPERSEDED BY MEMORY 0308
irony protects conviction from embarrassment, and therefore extends it.
- MEMORY 0185SOCIAL
coordination requires a coordinator.
REJECTED // SUPERSEDED BY MEMORY 0331
coordination requires only a visible other.
- MEMORY 0198MARKET
survival can be predicted at launch.
REJECTED // SUPERSEDED BY MEMORY 0354
survival can be predicted at the first drawdown, not before.